The brand has been increasingly diversifying by manufacturing and incorporating unstitched collections in summers and now in winters as well. Recently in 2020,  Shiza Hassan has also introduced a sub-brand with the name ‘Kinaar' that constitutes lawn and festive collections yearly.

While believing in the preservation and protection of folklore, traditions, and threads of the cultural heritage, Shiza Hassan assures a constant evolution of avant-gardism and exceptionality in its métier.